The Markham Group Blog

Hurricane Issac and Business Disaster Planning

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When it comes to business disaster planning, there are generally two contrasting attitudes.  The first is that of invincibility, claiming that "there's no way something like that is going to affect me." The other attitude is on the opposite end of the spectrum.  These people plan for the absolute worst, the no-so-bad, the ugly and everything in between.  So which school of thought is the right one?  The answer is "neither."

The reality of the matter is that there are very real forces in the world that, if hit by any one of them, could render your business crippled and thus your way of life completely shattered.  With that being said, there is no reason to preemptively cripple your business with endless and needless preparation for unrealistic threats. This is no way to run a business.  

As this blog is being written Hurricane Isaac is making its way over Florida and heading towards Louisiana.  Given the track record for terrible weather in that part of the country, planning for a hurricane should be at the top of the list for any business in that area. However, for a region that is not prone to hurricanes, different priorities should be made. It all comes down to analyzing risk and determining what reasonable precautions to set in place are.  In many cases, natural disasters of any type should actually be way down on the list of threats.  In most areas, a simple power outage from a blown transformer in the area is a more realistic threat to a business than a hurricane, tornado or earthquake.

If you own a business and want to make sure you are protected from potential business-crippling disasters, your best route is to contact a business disaster planning consultant. These consultants analyze your business, determine what its greatest threats are and set your business on a realistic and practical course for facing a disaster.

What do you think is the greatest threat facing your business?